Audiences and Institutions Pratice Essay

Film

5. In relation to the media area you have studied, discuss the ways audience consumption has changed over time.

Audience consumption has changed a lot over time due to the advancement of technology and film making. These technologies were not available in the past where you could only watch a movie at a movie theater, later including drive-in theaters or TV.  Technology advancements have made it possible for films like Black Panther, which made 361 million dollars in its first weekend using cross promotion with companies like Lexus. They utilized synergy with the use of Black Panther in Mobile games, and during New York fashion week which is another advancement not available in the past.

Film consumption has increased due to the number of streaming websites that are now available that were not available in the past. With websites like Disney + or Netflix, the audience has many choices. The film Guardians of the Galaxy 2 was recently added to the website Disney +. Guardians of the Galaxy 2 has also used Cross Media Convergence with Monopoly, and Dairy Queen This synergy is good for audience viewings because people that never saw the movie in theater can just use a free trial for the website. Consumption is usually all at once, with most viewers binge watching multiple movies.

Another way that technology has advanced film consumption is movie and TV show pirating on online websites. Personally, I have downloaded two movies and TV shows because my grandma did not want to pay for them.  An example would be I like to watch the series of Pokémon that you pay to view.  My grandma would not want to watch them just because I wanted to watch them, so she would not pay for them telling me to watch something else that is free.

Some of the advancements in technology also benefit viewers that enjoy movie franchises. Franchises like Fast and The Furious started before the age of Netflix and movie streaming. All their older movie sales generally came from the theater. Now, with Furious 7, viewers have the capability to stream the movie online and other platforms like Hulu, Amazon Prime, and Net Flix. This franchise had a huge following and grew larger after the death of the Paul Walker, the lead actor, during the filming of Furious 7 making a significant benefit for viewers to be able to stream this series. Furious 7 also benefits from things like cross promotion. Forza Horizon 2 is a game that Microsoft owns and made for Xbox, and Xbox created a downloadable pack of cars to drive from the movie Furious 7.

In conclusion, the vast advancement in technology plays a significant role in how the audience views movies today that were not available in the past. Viewers growth in social media platforms changes significantly how and where film is viewed today.  Things such as Netflix have been a very big impact to the viewing in the film industry.

Extract Essay

Practice essay, game of thrones 

The theme of the extract is the meeting of the rulers of the Kingdom giving the argument over who is going to be the recognized as leader over Kings Island. The overall extract was the argument presented by Sir Davos on the qualities and why Stannous should be the rightful heir and the best choice, but the rulers on Bravos deny the request he presented and refused to discuss who will be their choice to back. Sir Davos re-enforced his argument with the voiced faults of the other choices. The dialogue in the extract was important in the extract to be able to determine an opinion as to what the theme involved. In the beginning of the extract the visual is a capture of the establishing shot as the ship sails into the Kingdom and a long shot that gives the wide view of them slowly entering under the statue and into the harbor using a long take as they pan the entrance view. A sound bridge is used adding new music when the scene changes to inside the castle that gives a different ambience in the tone of the mood of the scene and characters. The audience gets drawn in as the characters enter in the chamber to present their request and visibly seeing the characters mental state and mood of worry and concern over what they are about to present. This is when the dialogue becomes most important to understand what the theme is about with the words, tone, and emphasis of what is being said.  Jump cuts and shot/reverse shots are used to show the conversations going back and forth between the characters making it easier to follow the conversation from each character in different scenes. Stannous is captured in a close up shot to emphasis his shock, surprise, anger and discontent with the way he is being received by the rulers in Bravos given his position in the Kingdom as the rightful heir to the throne. The costumes worn by the characters are necessary to show reference to the era of the extract and to some extent the positions of the characters, and the gloves worn by Sir Davos showed the effect of shock as he removed them showing his chopped off fingers from a crime of thievery he had been punished for. There was also the effective use of props to give the visual display of who was more in authority with the use of the high back wooden chairs with a long table separating them from Sir Davos and Stannous  placed on cement benches, but Sir Davos displays his opinion in a strong opposition dialogue after being rudely dismissed stating that his choice for heir is the best as they then turn and leave the chamber ending the extract. 

Final Task

CCR

Covid-19 update

So I haven’t been able to work on the project very much due to the virus. Instead, I’ll talk about what I have done. I have started working on the CCR. Since the exams are canceled, unfortunately I don’t have to worry about studying for the AICE exam for this class. For my ccr, I will be doing a interview style. It’s difficult since the only place I will have to film this is my house. Inside of the house there is also very limited options due to my cat. My cat is always around, and will try to be in the video. Since this needs to be professional, even though he is trying to help, his expert assistance will not be required. So when I do film the ccr, it has to be somewhere like the bedroom. This will also cause problems because there is a window and people might be outside talking. I do not want background noise in the video so i would have to spend extra time editing it. I hope I will be able to finish the CCR before the due date. I am planning to do my project as one long edited video. It will be 13-14 minutes long. Since I need music from our project, I will need to get it from my group mate. My group mate has not sent us the video file yet to view. So it will unfortunately be harder to do the project with the music. I will have to look for the music myself and use it for the ccr. Since we also got an artist to confirm with email for our project finally, I will include that at the bottom. 

Extra Blog

This is one of our past projects we have done. It was a commercial for converse. In it, I was an actor. The actor for our film is the camerawoman in the commercial. And the lead actor in the commercial is our camerawoman for the film. In the commercial, we had to make a 30 second commercial about the product. The product we chose was converse.  We had to research their slogan. We also looked at how they advertised. We tried to mimic that in a way. Some common things used were close ups of the shoe. One actor in the commercial would walk along the street. In converse commercials there is usually a long shot of the street. Then, the other actor would walk up to them and start talking. In our case, the actor was Madelene. The first actor would stop and say yeah sure. Then, the second actor would ask if they wanted to listen to music. They would walk across the road with the camera far away. Then the camera would zoom in on the shoes. There was a voiceover and it said "Converse Made by you"

Re edit blog

Today we did the re edits. I was not able to attend the re edits. The reason is the Corona virus. The corona virus has worsened in Florida. Since I have chronic lung disease, I’m even more at risk. Chronic lung disease makes me more vulnerable to the corona virus. I am currently stuck in my home . I cannot leave to go anywhere because of my mom and grandma. They are making me stay home so I do not get the virus. The corona virus has affected my live pretty badly. I cannot go anywhere. Because of this, i was not able to help our group edit so our project may suffer.  My family has also been affected by the corona virus. My grandma is at risk to contract it since she is older. So she also must stay here. There is a special time for seniors to go shopping and do other things for the virus. Since other older people might have it, my grandma has just decided to stay home. My other group members also have older family members that are at risk. Because of the corona virus, the re edits may have not been the best they could be.